Saturday, May 31, 2008

Subway caves in -- but tells lies in the process


Their announcement below:

"We at SUBWAY restaurants place a high value on education, regardless of the setting, and have initiated a number of programs and promotions aimed at educating our youth in the areas of health and fitness.

We sincerely apologize to anyone who feels excluded by our current essay contest. Our intention was to award the grand prize of $5000 in athletic equipment to a traditional school with the unfortunate knowledge that many schools are removing physical education from their curriculum. Knowing this, we would be able to impact as many children as possible with this prize.

To address the inadvertent limitation of our current contest and provide an opportunity for even more kids to have the benefit from prizing that encourages physical activity, we are creating an additional contest in which home schooled students will be encouraged to participate. When the kids win, everyone wins!

Source

"Inadvertent"???? A whole sentence crept into their promo without them being aware of it?? They sure know how to insult the intelligence of their customers!

My previous comment on this matter was on May 27

Posted by John Ray.

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