'Safe In The Sack' Campaign

I'm somewhat confused about this announcement by Australian FPA Health (also known as Family Planning Association NSW). Apparently, surveys indicate that many of the 180,000 backpackers that visit New South Wales yearly are not practicing safe sex and, therefore, are risking infection from a sexually transmitted disease. To help protect the backpackers, a campaign called 'Safe In The Sack' is being inaugurated this week to provide information along with free condoms and drink coasters at hotels and bars.

This is all fine, but I am lost as to what backpacking consists of. I've always thought that backpacking meant that a person loads up his/her pack with camping gear and then heads into the wilderness to traipse around, get eaten by bugs, cook over a campfire, and sleep under the stars or in a tent on the hard ground. In Australia, it seems that backpacking is defined as checking into a hotel, grabbing some free condoms, cruising the bars and nightclubs, and hooking up with a stranger to have sex.

Am I the only person confused about the subject of backpacking?