International Herald Tribune Name Change
The International Herald Tribune, the iconic newspaper treasured for years by Americans in Europe and immortalized by actress Jean Seberg in Jean-Luc Godard's New Wave classic Breathless, is no more.Survival strategy? It seems the NY Times decision-makers are scouring for ideas to ward off bankruptcy.
The paper is being renamed by its owner, the New York Times Co,, as part of the company's survival strategy.
Monday marked the last edition of the IHT. Starting Tuesday, it will be known as The International New York Times.