Sunday, October 16, 2011

Starbucks Controversial Poster



(Paris, France) Starbucks France put up posters with amateurish artwork to warn customers of pickpockets. Lack of clarity led to cries of racism.
The poster by the American coffee company shows a man with dark skin surrounded by arrows pointing at a mobile phone, a laptop, a rucksack and a wallet.

The text on the poster reads: "Be on your guard against unusual behaviour from a stranger. Don't let pickpockets spoil your moment of relaxation at Starbucks. Keep an eye on your belongings."

A customer in a Paris branch of the store took offence when he saw the poster and alerted anti-racist group, SOS Racisme. The group demanded the withdrawal of the poster, saying it "targeted a minority" and attributed "delinquent behaviour" to them, reported newspaper Ouest-France.

Starbucks rushed to insist the man on the poster was supposed to represent a customer, not the thief.
The easily-offended failed to recognize the message and, consequently, the posters were removed.

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